Meta bets on VR/AR future with new hardware and experiences, but mass adoption still faces challenges
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In 2014, Facebook bought Oculus VR, maker of the Oculus Rift VR headset. 10 years later, VR is more mainstream but still not massively adopted. Meta's goal is to expand the VR product lineup to appeal to more people.
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Fitness apps and experiences have driven a lot of Meta's Quest headset success. Meta is considering more fitness-focused VR hardware, but there may be tradeoffs in battery life and other areas.
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Meta is working on advanced AR glasses that will be real-time machines, but there are still big challenges around cost, interfaces, and inputs before they are ready for consumers.
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Meta's Ray-Ban smart glasses will soon get new AI features. In the future, the glasses may add capabilities like spatial video capture. The priority is sharing moments with non-glasses wearers.
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Meta plans to leverage generative AI for VR creation tools, allowing anyone to easily create spaces in metaverse apps like Horizon Worlds. More advanced AI NPCs in games is another opportunity.