Nonprofits See Promise in AI But Lack Access and Know-How
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75% of surveyed nonprofits said generative AI could transform their marketing efforts by creating customized content and ads.
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The biggest barrier to nonprofit adoption of generative AI is a lack of familiarity - 2/3 said they weren't aware of potential use cases.
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40% of nonprofits said no one in their organization was educated in AI. They want simple, low-cost training tailored to the social impact sector.
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Google donated over $2 billion in free advertising and software access to over 300,000 nonprofits to increase access to AI tools.
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When trained on generative AI, nonprofits have used it in new ways like providing career and tutoring support and making databases queryable.