Roku Poised for Long-Term Growth Due to User Growth, Streaming Tailwinds, Advertising Opportunity
- Roku continues growing its user base rapidly, up to 75.8 million active users
- Industry tailwinds as streaming replaces cable TV and ad dollars shift
- Roku is building a robust advertising business fueled by first-party user data
- Roku is innovating with new ad formats like shoppable ads
- The stock valuation looks cheap compared to past years and growth potential