Apple, Meta, and Unity Emerge as Early Leaders Shaping the Future of the Metaverse
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Apple is a leader in metaverse hardware like smartphones and computers that people will use to interact virtually. It also provides software like ARKit for building digital assets.
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Meta Platforms is spending over $10 billion per year on metaverse software and hardware like its Meta Quest headsets, with the goal of connecting people virtually.
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Meta's Ray-Ban smart glasses could bridge the digital and physical worlds in a more natural way than current headsets.
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Unity is a leading game engine for building virtual worlds and VR content, though it faces challenges as a public company.
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It's unclear what the metaverse will look like in the future, but Apple, Meta, and Unity will likely be major players in some capacity.