Posted 1/20/2024, 3:47:00 PM
X to Launch AI-Powered Ads, P2P Payments, Content Discovery Features, and More This Year
- AI-powered advertising experience Integration of AI to improve search, ads, and understanding of user preferences
- Peer-to-Peer payments Allowing users to send money to each other within the app
- Content exploration Enhanced recommendation features to help users discover relevant content
- Investment in creators & content partnerships Continued investment to fuel advertising and content efforts
- Strengthening ads offering Further developing full-funnel video, performance, and brand safety ad products