Anime and AI Reshape Global Youth Entertainment
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Anime has become the number one genre globally for kids aged 6-12 years old. Manga reading is also popular among teens.
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AI is being used by a majority of teens globally to generate and shape content. This contributes to a desire for simplicity and personalization.
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Cinema going has increased 65% for kids aged 10-15 since May 2021, driving more opportunities for properties.
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YouTube is the most popular platform for kids aged 10-18, though linear TV still reaches them best for ads.
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Diversity, inclusion and positive modeling in kids' content is a growing trend, with shows like "Moana" resonating in markets like the UK.