Scammers Weaponize AI to Game Search Engines, Undermine Online Trust
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Scammers are using AI to generate spam web pages and YouTube videos that game Google's search algorithm. Some run fake obituaries to capitalize on search interest.
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These AI-generated pages often show up above real articles in Google searches, stealing clicks and ad revenue from genuine publishers.
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An indie blog called The Hairpin had old articles overwritten with AI-generated text and women authors' names replaced with men's.
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Grieving families have been caused real emotional pain by AI-generated obituaries filled with errors about their recently deceased loved ones.
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This flood of AI spam poses a major threat to Google by serving up low-quality search results, despite their efforts to address problematic content.