Amazon's 'Thursday Night Football' broadcast will use AI to tell fans if teams should go for it on fourth down

Amazon plans to use AI technology to determine when teams should attempt a fourth-down conversion during its "Thursday Night Football" broadcasts, adding a second on-screen line to show the optimal point to go for it.

yahoo.com

Relevant topic timeline:

8/24/2023

Amazon brings new AI-driven features to Thursday Night Football

Amazon's Prime Video will enhance the viewing experience for NFL's Thursday Night Football (TNF) with new AI-driven features, including defensive alerts to predict blitzes, highlighting open receivers, analyzing fourth down decisions, displaying field goal target zones, and offering key play highlights, as well as introducing HDR video quality for TNF viewers.

8/25/2023

AI Is Coming to Amazon's Thursday Night Football Broadcasts

Amazon is using AI to provide data-driven overlays during Thursday Night Football broadcasts, giving viewers insights into gameplay and the chances of success or failure for specific plays.

9/13/2023

Amazon Uses AI to Enhance Football Viewing Experience on Prime Video

Amazon Prime Video collaborated with its Computer Vision Machine Learning team in Tel Aviv to enhance its coverage of "Thursday Night Football," introducing AI-powered defensive alerts that identify potential pass rushers in real-time using Next Gen Stats. The feature provides viewers with a better understanding of the quarterback's perspective and is part of Amazon's efforts to utilize technology, machine learning, and analytics to improve the fan experience.