Posted 3/20/2024, 4:27:00 PM
Americans Spending More on Streaming But Frustrated By Rising Prices and Fragmented Services
- Americans are spending 27% more on streaming subscriptions than last year - now $61 per month on average
- Price hikes from services like Netflix and new ad-supported tiers are angering consumers
- 75% of younger viewers want a way to combine services to search across what they already pay for
- The average streaming bundle now costs almost as much as a traditional cable TV package
- Younger viewers increasingly prefer social media videos over streaming service recommendations