Creatives Urged to Embrace, Not Fear, AI at OFFF Barcelona Design Conference
- AI is a big topic at this year's OFFF Barcelona design conference
- Max Ottignon said creatives should create unique brands that stand out from AI-generated content
- Panelists felt creatives shouldn't fight AI but embrace it as a tool if used properly
- Joshua Davis said at conference that creatives shouldn't be afraid of AI
- Article discusses daily design news and reviews picked by editors