EU Launches Landmark Antitrust Investigations into Apple, Google, and Meta Over App Store, Search, and Data Policies

The EU has announced formal investigations into Apple, Google, and Meta over potential violations of the Digital Markets Act (DMA) around app store rules, search self-preferencing, and data usage consent.

The investigations focus specifically on steering rules in app stores, constraints on developers, self-preferencing in Google search, choice screen design on iOS, and Meta's "pay or consent" model.

Fines under the DMA can reach 10-20% of global annual turnover for confirmed violations or repeat offenses. Investigations may conclude in 6-12 months.

The EU has also announced "investigatory steps" related to Apple's fees and conditions around alternative app stores, Amazon's alleged self-preferencing on its marketplace, and document retention orders for 5 big tech companies.

Meta was granted a 6-month extension for compliance on Facebook Messenger interoperability under the DMA due to a "reasoned request" related to privacy and security.