Apple Dominates Tablet Market in Q3 2023, Samsung Takes Second Place
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Apple led the tablet market with a 38% share in Q3 2023, shipping 12.5 million iPads.
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Samsung took second place with 19% market share and 6.2 million tablets shipped.
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Lenovo was third with 8% share and 2.6 million shipments.
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Huawei and Xiaomi saw growth and took fourth and fifth place.
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Tablet shipments increased 8% sequentially ahead of the holiday season.