AI Art's Purpose Questioned Amidst Hype
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Artists like Pierre Huyghe are using AI to create interactive, evolving artworks, such as human-machine "Idioms" that develop their own language over time. However, it's not always clear if the AI is actually doing anything meaningful.
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There is pressure on artists to engage with trendy AI tools, but it risks seeming gimmicky if the tech doesn't enhance the art. Critics have called some AI art overhyped.
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Turkish artist Refik Anadol uses AI to create immersive environments, but a critic said his work looks like "a massive techno lava lamp" with nothing to say.
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Huyghe's work Camata uses AI to edit footage based on gallery conditions, but it's unclear if this is actually necessary or random editing would have the same effect.
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AI art works best when it does something the artist alone could not. As AI art proliferates, questioning its purpose may one day seem as archaic as early "computer art."