Larian Studios: Industry Layoffs Often Avoidable Result of Greed, Not Necessity
• Larian Studios publishing director says industry-wide layoffs are avoidable "f*ck ups" driven by greed and poor planning rather than financial necessity
• Recent layoffs across major gaming companies like Nintendo, Sony, and Microsoft are largely to appease shareholders rather than bankruptcy risk
• As a privately owned studio, Larian has more flexibility and reserves to pivot Baldur's Gate 3's direction without resorting to layoffs
• Traditional social media marketing is becoming less effective than meaningful communication that drives social resonance
• Successes like Palworld show analysts are often confused by games that connect directly with players rather than fitting data-driven predictions