Bill Gates' foundation trust making Bud Light bet is a ‘mistake,’ former Anheuser-Busch exec says

Bill Gates' foundation trust has invested nearly $100 million in struggling beer maker Anheuser-Busch.
Former Anheuser-Busch exec Anson Frericks says this is a "mistake," citing Gates' poor track record in the beer industry.
Bud Light has faced backlash and declining sales after controversial marketing campaigns.
Bud Light recently lost its ranking as the top-selling beer in the U.S. after over 20 years.
Frericks argues Gates doesn't connect with the "everyday" Bud Light drinker and suggests a celeb like Rob Gronkowski would be better.

foxbusiness.com

Relevant topic timeline:

9/6/2023

The Bill Gates Foundation Trust is backing Bud Light: It's betting nearly $100 million on embattled AB InBev

The Bill & Melinda Gates Foundation Trust has invested almost $96.6 million in Anheuser-Busch InBev, the parent company of Bud Light, following a boycott and job cuts due to a controversial promotion with transgender influencer Dylan Mulvaney.

9/29/2023

AB InBev Upgraded to Buy Rating as Margins Seen Improving Despite Bud Light Struggles

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