Yuga Labs Acquires Moonbirds NFT Collection Creator Proof Amid Market Challenges
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Yuga Labs, creator of Bored Ape Yacht Club NFTs, has acquired Proof, the company behind the Moonbirds NFT collection.
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Proof CEO Kevin Rose will assist with the transition then serve as an advisor. Terms of the deal were not disclosed.
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Moonbirds will be integrated into Yuga's upcoming Otherside metaverse game. Yuga plans to continue running the Proof Collective membership program.
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Proof launched Moonbirds in 2021, seeing massive hype and trading volume. But the NFT market crash brought challenges.
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Rose has admitted running an NFT company and interacting with asset owners has been difficult, taking a toll personally.