Bose Unveils $299 Open-Ear Earbuds for Sports and All-Day Wear
• Bose announcing $299 Ultra Open Earbuds with unique open design that attaches to outer ear instead of ear canal
• Feature 7.5 hour battery life and IPX4 water resistance, but no ANC or wireless charging
• Completely open design provides full awareness of surroundings but sound leakage
• Designed for sports/active lifestyles but also meant to be fashionable and comfortable all-day
• Unconventional design works well but high price and missing features could limit appeal