Posted 12/22/2023, 10:43:00 PM
California Bill Seeks to Protect Child Influencers' Earnings
- California senator plans to introduce bill to protect child influencers' earnings, requiring monetized accounts featuring minors to set aside part of earnings in a trust
- Bill inspired by 1930s legislation protecting child actors from financial exploitation by parents/guardians
- Comes as more states look to regulate the growing creator economy and protect child stars
- Aims to encourage young entrepreneurs while preventing exploitation by parents/managers
- Activists welcome the bill as a "first step" toward wider regulation of the influencer industry