Smartphone Shipments Rise 11% in Q1 2024 Led by Samsung and Transsion Holdings

• Global smartphone shipments up 11% in Q1 2024 due to economic climate • Samsung regains top spot with 20% market share backed by Galaxy S24 and AI • Apple second with 16% share but iPhone demand less stellar after strong Q4 • Transsion Holdings jumps to fourth place with 10% share from Tecno and others
• Vendors expected to target emerging regions like Latin America and Southeast Asia