Posted 1/31/2024, 2:21:01 PM
Smartphone Shipments See Worst Decline in Over a Decade Amid Slowing Demand
- Smartphone shipments declined 4% in 2023 to 1.142 billion units, the worst year in 11 years
- Apple took the #1 spot with 20% market share, while Samsung declined 13% to 20% share
- Emerging markets saw shipment growth in 2H 2023, offsetting declines elsewhere
- Transsion grew 65% in Q4 to take 4th place behind Apple, Samsung, Xiaomi
- 2024 outlook focuses on AI investments and mid-to-low end shipments for growth