Coachella Launches Blockchain-Powered Scavenger Hunt to Offer Attendees VIP Prizes and Immersive Experience

Coachella music festival launching a blockchain-based game called Coachella Quests using Avalanche blockchain where attendees can earn prizes like VIP access by completing quests
Attendees get digital "stamp" NFTs for completing challenges that serve as records of their festival experience and provide insights to organizers
Partnership with Ava Labs brings capabilities like high throughput and fast transaction speeds to support the live game experience
Quests and prize details to be listed in the festival program with goals of engaging attendees and giving them an elevated festival experience
Avalanche will have an on-site activation hub to help attendees set up for the game and deal with potential connectivity issues