Apple Loses Key iPhone Design Chief Tang Tan to Jony Ive's LoveFrom for AI Smartphone Project
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Tang Tan, Apple's current iPhone and Watch design chief, is leaving to work with Jony Ive's design firm LoveFrom and OpenAI on an AI-powered smartphone.
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Tan was considered instrumental in the design of Apple products like the iPhone 15 Pro and Apple Watch Series 9.
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He will join over 20 other Apple employees who have left to work with Jony Ive at LoveFrom since Ive departed Apple in 2019.
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LoveFrom is collaborating with OpenAI's Sam Altman to develop new AI-centric hardware, with the device currently in early concept stages.
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Tan's departure continues a trend of design talent leaving Apple since Jony Ive formally ended his creative consulting role in mid-2022.