Elon Musk-owned X renames TweetDeck to XPro
the rebranding of TweetDeck, owned by Elon Musk's company X. The key points are:
- TweetDeck has been renamed to XPro as part of the rebranding exercise.
- The company has adopted the @Pro handle instead of @TweetDeck for the tool.
- Some parts of the tool still mention "Twitter" and "TweetDeck."
- Elon Musk hinted about the name change and mentioned that XPro will come with "a wide range of psy op plugins."
- The company has been pushing users to the new version of the tool and announced that only verified users will be able to access it in 30 days.
- XPro/TweetDeck is expected to become a paid-only feature soon.
- The company faced challenges during the rebranding, including taking over the @X handle without compensation, receiving an exception from Apple to use a single-character app name, and being asked to remove a flashing 'X' sign from its office building.