Posted 2/13/2024, 6:33:01 PM
EU Drops Gatekeeper Designations for iMessage, Edge, Bing and Microsoft Ads After Appeals, But Retains Other Requirements for Apple and Microsoft
- EU originally considered designating iMessage, Edge, Bing, and Microsoft Advertising as gatekeepers under the Digital Markets Act (DMA)
- Apple and Microsoft appealed the preliminary assessments to the EU Commission
- After further analysis and stakeholder input, the EU concluded these 4 platforms do not qualify as gatekeepers
- Apple and Microsoft still deemed gatekeepers in other categories like operating systems, browsers, app stores
- If designated as gatekeepers, companies face fines up to 10-20% of worldwide annual revenue for DMA violations