Posted 3/22/2024, 1:40:41 PM
Facebook Revives 'Poke' Feature to Nostalgia and Excitement Among Young Users
- Facebook brought back its "Poke" feature from the 2000s, making it more visible to users
- The feature was popular in Facebook's early days for flirting, getting attention, or starting "poke wars"
- Meta redesigned the Poke button in 2024 to make it easier to find after it was previously buried in settings
- Pokes increased 13 times since the redesign, especially among 18-29 year olds
- Many users find the revived Poke feature nostalgic, as it's one of Facebook's oldest features