BBC documentary replaces actress with AI, sparking debate on technology's impact on creative jobs
• Sara Poyzer, a Mamma Mia! stage actress, will be replaced by AI for a BBC documentary due to her inability to participate.
• The documentary focuses on a dying contributor who can no longer speak, so AI will recreate their voice with family consent.
• AI voice recreation has been used before (Beatles). However actors are pushing back over fears of losing jobs, e.g. SAG-AFTRA strike.
• Poyzer tweeted about the replacement, but without full context, sparking backlash against BBC.
• It raises questions around appropriate AI use in media to replace actors, after BBC Doctor Who AI promotional content was poorly received.