Ferrari Drives into Crypto Payments, Accepting Bitcoin from U.S. Customers
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Ferrari now allows U.S. customers to purchase cars with Bitcoin, enabled through crypto payment firm BitPay.
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CoinFlip CEO Ben Weiss says Ferrari's move is a major market win that will encourage other big brands to adopt crypto payments.
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Weiss believes it's a matter of when, not if, more global companies start accepting Bitcoin payments.
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Ferrari sees crypto adoption as aligned with its ESG goals, citing data on renewable energy powering over 50% of Bitcoin mining.
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While Tesla still doesn't directly accept Bitcoin, its educational content shows openness to crypto payments.