Fitbit Takes on Apple with New AI Health Coach

Fitbit Labs is a new AI-powered program that will provide users with deeper insights into their health and fitness data. It will roll out in early 2024.

Fitbit Labs will use generative AI to connect different health metrics and give personalized insights, like explaining why a run may have felt harder than usual.

This shows how Google is incorporating more AI into its products, following the rise of ChatGPT.

Fitbit Labs aims to eventually act as a personalized health coach for users powered by AI.

Apple is also rumored to be working on an AI health coach for the Apple Watch that creates customized programs based on data.