Flavored Powder Drinks Market to See Steady Growth of $14B Through 2028, Though Raw Material Costs Pose Challenge
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Flavored powder drinks market expected to grow by $14.52 billion from 2023-2028 at a CAGR of 3.78%
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Growth driven by rising awareness of health benefits, but fluctuating raw material prices may impede growth
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APAC estimated to contribute 38% to market growth due to rising incomes and investments by companies
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Market is fragmented; key players include Abbott, AriZona Beverages, Cargill, Nestle, PepsiCo
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Top trends are increasing popularity of chocolate flavors and post-workout protein drinks