Posted 4/4/2024, 6:29:00 PM
Ford Pushes Back Electric Vehicle Production Timeline Due to Slowing Demand and Quality Concerns
- Ford postponing production of new 3-row electric SUV from 2025 to 2027 due to slowing EV demand
- Delaying launch of electric pickup truck to 2026 with gradual production ramp-up for quality assurance
- Ford lost $4.7B on EVs in 2022, projects $5-5.5B losses this year
- Aiming for new EVs to be profitable within 12 months of launch going forward
- Remains committed to scaling profitable EV business amid softening demand
