Marvel's Avengers Officially Delisted as Live Service Experiment Falters Despite Popular IP

Marvel's Avengers, a live service take on the Avengers, has been completely delisted from digital stores as of September 30, 2022. This likely signals the end of the game.
Marvel's Avengers had a solid single-player campaign and fun gameplay, but was bogged down by repetitive live service elements like loot boxes and events.
The game never garnered a large enough consistent player base to sustain itself long-term like other live service games. Recently it had its highest player count in years right before being delisted.
Marvel's Avengers failed despite having the hugely popular Avengers IP, showing IP alone can't make a successful live service game.
In contrast, Guardians of the Galaxy focused on single-player narrative and will likely have more lasting appeal through word of mouth recommendations.

pcgamesn.com

Relevant topic timeline:

9/17/2023

Marvel's Avengers 90% Off on Steam Before Delisting on September 30

Marvel's Avengers is being removed from digital storefronts, but developer Crystal Dynamics has lowered the price to almost free in order for players to secure the game before it is delisted, with support and events continuing until the game's official support ends on September 30, 2023.

9/30/2023

Marvel's Avengers Game Shut Down After Struggling to Meet Lofty Expectations

Crystal Dynamics did their best with the doomed Marvel's Avengers game, which has now been delisted from stores and will receive no further updates, likely due to the new owner, Embracer, not wanting to pay Marvel licensing fees. The game's live service looter format, lack of rewarding loot, and difficulty in generating constant new content contributed to its downfall.

10/1/2023

Marvel Shifts Gaming Strategy After Avengers Failure, Eyes Solo Superhero Games for Future Success

Marvel is reportedly focusing on games and plans to address the failures of previous titles with upcoming releases like Black Panther and Iron Man games, following the delisting of Marvel's Avengers, in a shift towards a more successful gaming strategy.

Topics

Posted 10/1/2023, 3:00:56 PM