Tech Giants Amass Troves of Data to Power A.I. While Raising Ethical Questions
• More data improves A.I. models - Like students learn from reading, A.I. systems become more accurate and powerful with more data to "read".
• Tech companies are amassing data - Google, Meta, and OpenAI are training A.I. on vast quantities of online data in the trillions of "tokens".
• Data powers recommendations - Netflix, Spotify have used data for years to recommend content.
• Political targeting - Candidates have used data to identify groups of voters to target.
• Valuable commodity - Online data has long been valuable for advertising and targeting, now it's crucial for developing A.I.