Carrefour Labels Shrinkflation Products to Call Out Food Companies as French Government Plans Crackdown
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Carrefour in France will label products as "shrinkflation" if the price has risen but the product size has shrunk. This targets major food companies like Nestle, PepsiCo, and Unilever.
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Carrefour says shrinkflation is an "unacceptable practice" and aims to renegotiate prices with suppliers.
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The French government supports Carrefour, calling shrinkflation a "swindle" and plans laws requiring clear packaging changes.
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Food inflation remains high in France, though easing from peaks. The government has already imposed some grocery price controls.
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Carrefour previously blamed suppliers for refusing to renegotiate prices despite falling inflation and government pressure. This labeling escalates the confrontation.