Investing App Alinea Attracts $3.4M and Gen Z Women with Values-Driven Playlists and AI Advisor
• Alinea Invest raised $3.4M in seed funding and has 225,000 downloads of its investing app aimed at Gen Z women
• The app takes a Wealthfront meets Robinhood approach with automated investing models and stock trading options
• Users can build customized "playlists" of stocks around themes like climate change and women's rights
• Alinea plans to launch an AI-powered "financial advisor" feature later this year to provide personalized investing help
• The startup has secured funding from firms like F7 Ventures and attracted users via TikTok content, with 80% of its user base being women around age 22-24