GM Expands Electric Cadillac Sales to Europe, Starting with Switzerland
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GM to begin selling electric Cadillac vehicles in Switzerland, expanding to 5 more European markets over next couple years.
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Cadillac Lyriq EV to be first model available in Switzerland, starting at 82,000 Swiss francs.
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EV sales taking off in Europe - over 20% of new cars sold in EU in Aug were electric.
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Competition increasing as Chinese EV makers like Chery target European consumers.
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In 2017, GM sold Opel and Vauxhall brands to PSA after decades of losses; brands became profitable.