Google Bets Big on AI to Make Search More Creative and Helpful

Google announced new AI features for Search, like generating images and writing inspiration using their latest generative AI. They aim to make Search more intuitive and user-focused.

Users can now harness generative AI in Search to visualize ideas, like generating images of a capybara in a chef's hat cooking breakfast. This extends to Google Images too.

Safety is key. Every AI-generated image will have metadata labeling it as AI-created. This avoids harmful or misleading content.

Search will also help draft content now, like messages for a contractor for home improvement projects. This streamlines search and communication.

Reflecting its AI focus, Google Search updated its wording from "written by people" to "created for people." Products like Pixel phones and Assistant also highlight Google's big AI push.