Google Considers Renaming Assistant to 'Gemini' to Reinvigorate AI Helper
-
Google Assistant's generic name doesn't give it a distinct personality like Alexa and Siri. Renaming it to Gemini could give it an independent identity.
-
Gemini would align better with the wake phrase compared to "OK Google" or "Hey Google".
-
The new name could coincide with the launch of an improved Assistant powered by generative AI, helping differentiate it from the existing version.
-
There could be some confusion between Google's Gemini large language model and a consumer product also named Gemini.
-
Google Assistant has declined in reliability recently. A renaming along with added capabilities could revive it.