Google Executive Describes Fierce Competition from Rivals Like TikTok at Antitrust Trial
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Google executive Prabhakar Raghavan testified about challenges Google faces from smaller rivals at the antitrust trial brought by the DOJ and states.
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Raghavan said he feels a "keen sense not to become the next road kill" as competitors like Expedia, Instagram and TikTok vie for users' attention.
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He described Google's large engineering team working on search and search quality to stay competitive.
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Raghavan sees Amazon as one of Google's biggest competitors, and said young users are searching more on TikTok.
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The trial accusing Google of illegally maintaining a monopoly in search and advertising started in September and finishes in November.