Posted 2/22/2024, 8:07:56 AM
Google to Start Making Pixel Phones in India by 2023 to Tap Growth Market, Ensure Supply Chain Resilience
- Google to start manufacturing Pixel phones in India as early as next quarter, beginning with Pixel 8 Pro
- Move mirrors industry trend towards 'China+2' strategy to ensure supply chain resilience
- Follows Apple, Samsung in tapping into fast-growing Indian smartphone market
- Part of India's push to become major tech manufacturing hub with government incentives
- Initial production volumes expected to be limited as Google tests out Indian manufacturing