Google makes AI disclosure mandatory in political campaign ads

Google will require disclosure of AI use in political ads starting November 2023.
Policy update applies to image, video and audio content.
Comes a year before 2024 US presidential elections.
Part of increased focus on AI tools and policies by Google and other tech firms.
Joins efforts like Frontier Model Forum to self-regulate AI development.

cointelegraph.com

Relevant topic timeline:

8/29/2023

It Costs Just $400 to Build an AI Disinformation Machine

AI Algorithms Battle Russian Disinformation Campaigns on Social Media A mysterious individual known as Nea Paw has developed an AI-powered project called CounterCloud to combat mass-produced AI disinformation. In response to tweets from Russian media outlets and the Chinese embassy that criticized the US, CounterCloud produced tweets, articles, and even journalists and news sites that were entirely generated by AI algorithms. Paw believes that the project highlights the danger of easily accessible generative AI tools being used for state-backed propaganda. While some argue that educating users about manipulative AI-generated content or equipping browsers with AI-detection tools could mitigate the issue, Paw believes that these solutions are not effective or elegant. Disinformation researchers have long warned about the potential of AI language models being used for personalized propaganda campaigns and influencing social media users. Evidence of AI-powered disinformation campaigns has already emerged, with academic researchers uncovering a botnet powered by AI language model ChatGPT. Legitimate political campaigns, such as the Republican National Committee, have also utilized AI-generated content, including fake images. AI-generated text can still be fairly generic, but with human finesse, it becomes highly effective and difficult to detect using automated filters. OpenAI has expressed concern about its technology being utilized to create tailored automated disinformation at a large scale, and while it has updated its policies to restrict political usage, it remains a challenge to block the generation of such material effectively. As AI tools become increasingly accessible, society must become aware of their presence in politics and protect against their misuse.

8/29/2023

Why Generative AI Political Ads Are An Opportunity To Bring AI Literacy To Everyone

Deceptive generative AI-based political ads are becoming a growing concern, making it easier to sell lies and increasing the need for news organizations to understand and report on these ads.

9/6/2023

Google to require campaign ads to disclose AI use

Google will require verified election advertisers to disclose when their ads have been digitally altered, including through the use of artificial intelligence (AI), in an effort to promote transparency and responsible political advertising.

9/6/2023

Google to require disclosure of AI use in political ads

Google will require political advertisers to disclose the use of artificial intelligence tools and synthetic content in their ads, becoming the first tech company to implement such a requirement.

9/8/2023

AI-Generated Images Could Enable New Wave of Disinformation Leading Up to 2024 Elections

Artificial intelligence (AI) poses a high risk to the integrity of the election process, as evidenced by the use of AI-generated content in politics today, and there is a need for stronger content moderation policies and proactive measures to combat the use of AI in coordinated disinformation campaigns.

9/19/2023

AI Poised to Disrupt 2024 Election with Fake News and Propaganda, But Also Offers Solutions

AI-generated content is becoming increasingly prevalent in political campaigns and poses a significant threat to democratic processes as it can be used to spread misinformation and disinformation to manipulate voters.

10/1/2023

5 Ways to Remove Your Personal Information From the Internet and Increase Online Privacy

Google has updated its policies to allow users to remove their personally identifiable information from search results, providing a way to manage online presence and reduce the amount of personal information available on the internet.

10/5/2023

Congress Scrutinizes AI-Generated Political Ads Ahead of 2024 Election

Lawmakers are calling on social media platforms, including Facebook and Twitter, to take action against AI-generated political ads that could spread election-related misinformation and disinformation, ahead of the 2024 U.S. presidential election. Google has already announced new labeling requirements for deceptive AI-generated political advertisements.

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Posted 9/7/2023, 9:00:00 AM

Google makes AI disclosure mandatory in political campaign ads

Google will require disclosure of AI use in political ads starting November 2023.
Policy update applies to image, video and audio content.
Comes a year before 2024 US presidential elections.
Part of increased focus on AI tools and policies by Google and other tech firms.
Joins efforts like Frontier Model Forum to self-regulate AI development.

cointelegraph.com

Relevant topic timeline:

8/29/2023

It Costs Just $400 to Build an AI Disinformation Machine

8/29/2023

Why Generative AI Political Ads Are An Opportunity To Bring AI Literacy To Everyone

Deceptive generative AI-based political ads are becoming a growing concern, making it easier to sell lies and increasing the need for news organizations to understand and report on these ads.

9/6/2023

Google to require campaign ads to disclose AI use

9/6/2023

Google to require disclosure of AI use in political ads

Google will require political advertisers to disclose the use of artificial intelligence tools and synthetic content in their ads, becoming the first tech company to implement such a requirement.

9/8/2023

AI-Generated Images Could Enable New Wave of Disinformation Leading Up to 2024 Elections

9/19/2023

AI Poised to Disrupt 2024 Election with Fake News and Propaganda, But Also Offers Solutions

10/1/2023

5 Ways to Remove Your Personal Information From the Internet and Increase Online Privacy

10/5/2023

Congress Scrutinizes AI-Generated Political Ads Ahead of 2024 Election