Google Leverages AI to Create Personalized Travel Itineraries
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Google is using AI to build personalized travel itineraries based on user requests, drawing ideas from across the web. Currently only available in English in the U.S. to Search Labs users.
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The AI-generated itineraries include attractions, restaurants, flights, and hotels. Users can export itineraries to Gmail, Docs or Maps. Unclear if/when this will roll out more widely.
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Google Maps is making recommendations more discoverable - surfacing publisher and user recommendations for places to go in select North American cities. Also providing curated restaurant lists for 40+ U.S. cities.
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Enhanced Google Maps list customization tools allow users to organize places by preference, chronology like an itinerary, and share lists with others.
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These announcements showcase Google's exploration of generative AI for travel planning and intent to play a bigger role in the sector.