Google Rolls Out AI-Powered Image Generation and Writing Tools, But with Strict Content Controls

Google's AI-powered search can now generate images through prompts and write drafts in different tones and lengths.

The new image generation uses the Imagen text-to-image model and is limited to users 18+ due to inappropriate content risks.

Google has strict content filters and metadata tagging to try to prevent harmful or explicit AI-generated images.

The draft writing assistant can now change tone and length and export to Google Workspace apps.

The new features roll out starting this week to opted-in U.S. English users, expanding over the next few weeks.