Posted 3/26/2024, 5:23:00 AM
Google Quietly Testing AI Search Summaries for Select Users
- Google is testing AI-powered summaries at the top of search results for some users without them signing up.
- It's happening for a small group of searchers in the US to gather feedback before wider rollout.
- Google wants response from more users beyond those who opted in to Search Generative Experience.
- The summaries only show if Google thinks they give better info than regular results.
- If rolled out widely, the AI search could disrupt ad-supported media that relies on Google searches.