Grimes lends voice to new AI toy 'Grok' to get kids off screens
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Grimes lent her voice to a new AI children's toy called "Grok" made by start-up Curio. It's a $99 plush toy that can talk to kids without screens.
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The toy was designed with Grimes' own children in mind, particularly her son with Elon Musk.
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Grimes is an investor in Curio. She wants the toy to reduce kids' screen time.
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The toy comes with an app that transcripts conversations and lets parents ban words. It doesn't store voice data.
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The toy shares the name "Grok" with Elon Musk's AI chatbot, but is not related to his project. Grimes said the name comes from her kids' exposure to rockets via SpaceX.