Posted 3/20/2024, 9:01:44 PM
Hermès sued over claims of Birkin bag sales tied to purchases of other luxury goods
- Lawsuit alleges Hermès violates antitrust law by only selling Birkin bags to customers with purchase history of other Hermès items
- Lawsuit says sales associates push customers to buy other Hermès products in order to gain opportunity to purchase the iconic Birkin bag
- Lawsuit claims associates take advantage of Birkin exclusivity to drive sales of Hermès shoes, scarves, jewelry, etc.
- Two plaintiffs say they spent tens of thousands at Hermès but were denied Birkins without more ancillary purchases
- Lawsuit seeks court order blocking alleged actions and monetary damages/restitution for thousands of affected customers