Posted 3/20/2024, 4:31:00 PM
Hermès Sued Over Claims of Tying Coveted Birkin Sales to Other Purchases
- Hermès sued in California over claims it only sells Birkin bags to worthy customers with sufficient purchase history
- Lawsuit alleges Hermès violates antitrust law by tying Birkin sales to purchases of other items like shoes and scarves
- Birkins are iconic, expensive, handcrafted bags not available for online purchase or display in stores
- Lawsuit claims sales associates use Birkins to coerce shoppers to buy other Hermès products
- Plaintiffs seek class action status, damages, and a ban on Hermès's alleged anticompetitive practices