Posted 4/12/2024, 6:15:47 PM
In-N-Out Fights to Keep Menu Affordable Despite Minimum Wage Hikes
- In-N-Out president fought to minimize price increases despite California's minimum wage hike for fast food workers
- Prices at one LA In-N-Out went up by just 25 cents for a burger and 5 cents for a drink
- Snyder feels an "obligation" to keep prices affordable for customers
- In-N-Out won't adopt new technologies like mobile ordering that could impact customer experience
- Chain plans further expansion east and south, with first locations coming soon to New Mexico and Nashville area