PhonePe Launches Indus AppStore to Challenge Google Play in India with Zero Fees and Localized Support

PhonePe launched Indus AppStore with zero platform fees and no in-app purchase commissions to challenge Google in India.
The app store supports third-party payments, 12 Indian languages, and phone number logins.
PhonePe won't charge listing fees for the first year, then just "nominal" costs. No commission on in-app purchases.
PhonePe promises an India-based support team for developers, unlike Google's U.S. timezone and delays.
Launch comes as Indian businesses are frustrated with Google's dominance, fees, and lack of localization.

techcrunch.com

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9/21/2023

PhonePe Launches Stock Trading App to Make Investing Accessible for All Indians

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