Instagram Tests Blend Feature for Watching Reels with Friends
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Instagram is developing a new feature called "Blend" that creates a feed of recommended Reels for you and a friend to watch together.
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Blend would include Reels based on what you and your friend have previously watched and shared with each other.
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Blend feeds would be private between the two users. You could leave a Blend at any time.
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The goal is to help users discover new Reels together and increase Reels viewing time.
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It's an internal prototype for now, so it's unknown if or when Blend will launch publicly.