Intel Partners with Developers to Bring AI Capabilities to PCs with New Chips
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Intel is partnering with over 100 developers to add AI capabilities to 300+ software products to utilize its new 14th-gen Meteor Lake chips with integrated NPUs.
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Intel wants to convince consumers that AI should run locally on PCs rather than in the cloud to highlight its NPU capabilities.
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Developers like Adobe, Topaz Labs, and XSplit are calling out specific AI features accelerated by Intel NPUs in their software.
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Many developers see the NPU as just another resource alongside the CPU and GPU to accelerate tasks.
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Intel wants consumers to associate "Intel Inside" with "AI Inside" and see the value of on-device AI versus cloud-based.